How we make money


DentalCosts is free for patients. Dental practices pay a flat £20 for each enquiry a patient chooses to send them.

What practices pay for

  • A flat fee per enquiry, whatever the treatment and whatever happens next. We never take a share of treatment fees and never charge per patient treated.
  • Credits are bought in advance in packs of 10. A practice that claims its listing gets 3 enquiries free.
  • A practice can ask for a credit back within 7 days if an enquiry is fake, a duplicate, more than 25 miles away or for a treatment it does not offer.

What practices cannot pay for

  • Their place in a list. Lists are in price order or name order, never by who pays.
  • Their prices. We show what the practice publishes or confirms, with the date.
  • Removing another practice, or hiding a price.

Every practice in Greater London has a page, whether it pays or not. Practices that do not take enquiries show their phone number and website instead.